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Advantages of Blogging for Business and Marketing

Have you ever wondered that why companies are so much involved in business blogging these days? What makes blogging so popular? We have all the answers that you are seeking for!

Before moving forward, we need to recognize what’s business blogging? It can be defined as the modern era marketing strategy.....

7 Google Penalties That May Be Affecting Your Site

It is never a good thing to receive a penalty. It doesn't matter if it's in sports or by using an online search engine it's a huge disadvantage in any field.

Google penalties exist, whether you like it or not, and they constitute a major danger to your website's visibility.....

6 SEO mistakes to avoid in 2022

Many marketers and company owners are disappointed by the lack of results from their SEO efforts. It's usually because they're doing typical SEO mistakes.

In this blog, I'll go through seven of the most important SEO mistakes to avoid in order to achieve SEO success in 2022 and beyond.

Mistake.....

Google Update March 2022: Product reviews update with additional ranking Factors

Google rolls out the third edition of Google's product reviews update, a search ranking algorithm update aimed at prioritizing product review-related information on the web that is most helpful and beneficial to searchers. The first product reviews update was posted on April 8, 2021, followed by the second on December 1,.....

Preventing Keyword Cannibalization


What is Keyword Cannibalization?

Keyword cannibalization entails having numerous pages on your website optimized for identical or similar keywords, compelling those pages to impact SERPs negatively.

People think that the more pages you have that communicate about your services or products using.....

What is the Difference Between White Hat SEO & Black Hat SEO?

What exactly is the difference between White Hat and Black Hat SEO? And what are the legal strategies to use in order to avoid being penalized?

We've got all of the answers! Continue reading to understand the difference between white hat and black hat SEO, as well as how to.....

HTTP vs HTTPS: An SEO Guide to Secure Your Website

As a search engine optimizer, you must know the difference between HTTP and HTTPS, as well as how the protocol that supports both functions and how to build your site using optimal HTTPS standards. You'll be set up for safe data transfer, user trust, and the top potential rankings for.....

What are the Wrong Implementations of Pagination in SEO?

At the start of 2019, Google announced that the attributes “rel =prev” and “rel = next”, which were inserted in the <head> area of the page, would no longer be taken into account. These were formerly understood as a beneficial indication for search engines to recognize the paginated websites.
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What is Googlebot and How Does it Work?

Googlebot is the name of Google's web crawler, which is continually scanning pages from the internet and storing them in Google's index and search. It uses an automated method to scan the internet for new content in the same way that a standard web browser does: The bot makes a.....

Does DA Matter when Disavowing Links?

Ever since the introduction of Google’s Disavow tool, it has usually been a matter of countless discussions within a Search Engine Optimization community.

Like, which pages or websites should we disavow? Which backlink sources to use to discover a link to disavow? When should we really.....

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