No matter how vigorously we try not to judge a book by its cover, humans are visual creatures who are influenced by the way things appear. But when it comes to designing a quality website, there are numerous factors that are going to determine how long a visitor stays on the website and if they ever return.
Building a website can feel daunting, but it does not have to be. If you are new to web design, there are several important things you will want to focus your attention on to make sure that it has the effect on visitors and implicit clients that you want it to.
1. How well the website functions
If a user reaches your site and has a tough time navigating or being able to find exactly what they are seeking for, they won’t stay for long. A clear menu, whether you utilize the tabs or a dropdown, is a great place to begin.
Once your website has a menu that gets visitors where they need to go, you will also require to ensure that each featured page has been completed. A page that has Lorem Ipsum filler or says “under construction” will not only be a detriment to your website’s function, but it will also drop its credibility.
2. The purpose of the website
It should be truly apparent what the intent of the website is from the moment a visitor arrives on the homepage. If the design of your site is ambiguous or needs some digging before a user can figure out whether or not they are in the correct place, they're flimsy to do the legwork.
Make it as simple as possible for visitors to decide that they have found what they were seeking for. Relevant images, helpful graphics and brief descriptions can all proceed a long way in building up the trust of your visitors and assuring them that you can deliver what they need.
3. The quality of content
Your website can be beautifully designed, but if its content is not informative, unique or helpful, users won't be inclined to return. The content has to offer some kind of value to them. If it does not give them anything they didn’t formerly know, there will be no reason for them to think that will be revamp in the future.
4. How the mobile version works and looks
As you can envision, maximum people are visiting websites from their phones. If your website does not have a mobile version or if the mobile version does not function very well, they will seek out whatever they are seeking for from somewhere else.
5. How well the site ranks on Google
This factor is as helpful for you as it's for visitors to your site. The better your website ranks, the more visitors you will get, which as a website host is exactly what you need. Alternately, the higher it ranks, the simpler it is for the user to find, which not only expedites their hunt but also strengthens their faith in whatever service your website provides.
Start your site off right with a solid foundation
It can be hard to decide the best place to start when setting up a website, but by concentrating on a few of the most vital aspects, you can build a good website without getting lost in the process. Better yet, build your website with AXAT Technologies!
Hire our website designers, who can help set up your new website from the ground up complete with functionality and a sleek design. Connect with us today!